Outsourced Insights

Swigg Outsourced Insights provides experienced, professional and immediate analytical resource to the liquor industry.

We are skilled in using all types of information sources to ensure we deliver wholelistic, pragmatic and actionable insights and recommendations. Outsource Insights can be used on an ongoing basis or on an adhoc basis.

Key areas for insight delivery include but are not limited to:

• Category reviews
• Portfolio reviews and ranging arguments
• Trade presenter arguments
• Pricing strategy, promotional effectiveness and margin analysis
• Brand launch analysis and tracking

Outsourced Insights are an ideal for:

• businesses with very few internal analytical resources
• rapid delivery and focus on key projects
• resource shortfalls