
Identify and capitalise on your distribution opportunities for the independent trade.
Get a picture on:
Your SKU & brand distribution
Which brands and SKU’s in your portfolio to focus on to build distribution for the most effective results – based on purchase frequency and purhcase size
Estimate required distribution to reach your sales target
Where to focus – states, regions, territories
Target priority outlet lists with a mathcing specific trade argument for reps
Ranked high sales potential outlet lists
Identify large but infrequent buying outlets and when they last purchased.
Identify potential outlets that may require pull through activity
New Product Launch Evaluation
Pre launch outlet targeting
Distribution tracking – trial & repeat
Outlet trial & repeat volume contribution